A knife sharpening business is a centuries-old business that helps others maintain the perfect cut.
Over time knives lose their sharpness, and most people relegate to using a dull knife without the know-how to sharpen their knives.
If you are considering a sharpening business, the odds are that you are an avid hunter, outdoorsman or have seen the value of having sharp knives in the kitchen. Because it is such a niche skill, starting a knife sharpening business is a great idea to help others in your community.
How to start a Knife Sharpening Business
The best way to start a knife sharpening business is to purchase high-quality knife sharpening equipment and target customers in a small geographic area.
Why a Knife Sharpening Business
Knife sharpening businesses are in recession proof-everyone needs knives!
Here are some other great things about a knife sharpening business:
- It is not over-saturated
- You can serve your local community
- Opportunity to upsell knives
- Nice Profit Margins
Steps to Get Your Knife Sharpening Business Up and Running:
Step 1: Choose a Business Name
Picking out a catchy business name is a great way to stand out in your community. If you only want to serve a small community, consider using the name of the town you want to target in your business name for SEO purposes.
Step 2: Perform a Business Name Search
Once you have zeroed in on a name of interest, perform a business name search with your state’s Secretary of State’s office.
Step 3: Register Trademark
Before registering the business name, perform a trademark search to double-check that you won’t infringe on any other big brands.
Step 4: Get Logo Made
Sites like Fiverr offer freelancers that can help create business name logos for a reasonable price.
Step 5: Advertise in your community
A knife sharpening business is going to take some hustle and word-of-mouth marketing to get it off the ground. Get out in the marketplace and introduce yourself to as many people as possible at the chamber of commerce and community business meetups.
There are over 40,000 searches of “Knife Sharpening Near Me” on Google each month. Setup some targeted Google Ads to try and get some inbound traffic to your business. This is a great way to get clients early on.
Step 6: Attend Industry Tradeshows
Attend hunting, cooking, and outdoor expos to meet people who are passionate about knives. Nothing beats getting out there and meeting people face to face.
Step 7: Build out a strong online presence (Yelp, Google Reviews, etc) and ask customers for reviews.
Without a solid online presence starting a new business in today’s environment can be challenging. Customers check sites like Yelp, Google Reviews, or AngiesList before hiring a service professional. Make an effort with each happy customer and ask them to leave feedback on Yelp or Google.
A knife sharpening business is a business that may take some time to get off the ground. However, once the company is established, you should get a steady flow of repeat customers and referrals. The key to starting a successful knife sharpening business is to stick with it through the first couple of lean years when you are building up a reputation