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You can never go wrong with a popsicle business. They are a perfect treat to keep the heat at bay. Besides, they are sweet and very delicious and are a favorite dessert for many people. They are loved by both the young and the old. Because of this, the demand is usually very high irrespective of where you are. This offers a huge business opportunity for anyone who would want to cash in on this demand and earn a living.
Below is a detailed guide on how to start your own popsicle business.
Prepare a Business Plan
The first step for any business is developing a solid business plan. This will guide your business operation in the popsicle industry. A good business plan will also help you to keep the initial cost of operation at a minimum. Make sure you do your research on the popsicle business to learn the fine details of the industry.
Among other things, the business plan will help you to find out the initial cost of setting up, who your target market is, the existing gaps in the market, and who your competitors are. It will also help you to forecast the profit margins to determine whether it is a viable business.
Finding the right equipment is critical. Fortunately, most of the equipment you need for a popsicle business is relatively cheap and readily available.
The first thing you need to get started is a popsicle mold. You can start with plastic molds because they are more affordable and are easily accessible online. However, you should know that plastic molds are not as durable as they crack easily and stain after a few uses. So if this is an issue for you, you can get silicone molds, which are more sturdy and durable. Later, you can upgrade to stainless-steel popsicle molds.
You will also need sufficient freezer space for storage. Make sure the freezer is cold enough to freeze alcohol or mixtures with high sugar content.
To transport the popsicles, you need a popsicle cart. You can start with a dry-ice cart but you will need to buy dry-ice daily for this. You also need to get blenders and juicers. Get ones that are durable and sturdy as they are the most used pieces of equipment in the popsicle business. Other requirements include popsicle sticks, clear zip-top bags, and a bag sealer.
You need as delicious many recipes as you can, which outline the varieties of popsicle flavors you will offer. The more varieties you have, the more attractive your business will be and the more customers you will have. This means you may need to learn how to create different flavors in case you don’t already know how to. You can find recipe ideas from books or online resources.
Add your own creativity to achieve your unique flavors. Also, do not be afraid to experiment with different ingredients and quantities as some of your popular flavors may come through trial and error.
Choose a Good Location for your Business
The location you choose will determine the success of your popsicle business. Therefore, get a location that is easily accessible and where the demand for ice desserts is high.
You can also go for a location that allows you easy access to fresh popsicle supplies. A good location will also automatically lower marketing costs.
Examples of ideal locations include schools, churches, parks, and malls. If you cannot open a store, you can start by operating popsicle stands where your potential customers can find you.
Register Your Business
Once you’ve established that your idea is viable, it is important to register the business under an assumed business name. Also decide whether it is going to be a sole-proprietorship, general partnership, or a limited liability company. Most popsicle businesses start as sole-proprietorships because they are small-scale businesses. In case you have plans to establish multiple stores across different states, then you could opt to register it as a general partnership or a limited liability company.
Get the necessary licenses and permits
This is a big deal in any business, and more so in the food business. It is good to find out the rules and regulations for your business and ensure that you comply with all of them to avoid putting your business at risk of closure.
All food businesses are required to pass a health inspection to get a license to operate. This applies even to those businesses that operate from home so liaise with your local health department for inspections and licensing.
Also, there are federal regulations that define the scope of what should be sold as or added to food. In case you want to incorporate liquor in your recipes, you will be required to obtain a liquor license from a relevant state or local authority.
If you are planning to get an established physical location, you will need a certificate of occupancy to prove that your business has adhered to all building codes, zoning laws, and government regulations. There are several other legal documents that you need to for you to legally run your business that include insurance certificates, a certificate of incorporation, employment agreement, Federal Tax Payer’s Id, and many others. You will get most of these documents during the registration process.
Advertise and Market Your Business
Having wonderful popsicle flavors is not enough; you have to make people know about your business. If you are a home-based business, you can start with your neighbors and friends and rely on word of mouth for promotion.
Another powerful tool for advertising your popsicle business is social media. You can even open a website for the business.
You can also print flyers and catalogs and distribute them to neighboring households, schools, churches, and other public spaces.
The demand for popsicles is not going down anytime soon. If anything, people want even more varieties of their favorite desserts. Popsicles, being a favorite dessert for kids especially, is a good business opportunity for any newbie entrepreneur. We hope this guide has given busineyou a detailed outline on how to start a successful popsicle business.
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